SEO for real estate agentsAnswer buyers and sellers before the portals do.
Listing portals win the searches for homes. The questions around a move are still open: what a buyer can afford, what a house is worth, what closing costs. An agent whose blog answers them is the one people remember when it is time to sign. Below are the searches, with real monthly numbers, and the first month of articles RankFast would plan from them.
What buyers and sellers search.
Google searches in the United States, monthly average over the last 12 months. Ad click is what advertisers pay per click on Google Ads. Data from DataForSEO, collected on 26 October 2026.
Your first month on RankFast.An example plan built from the searches above.
Starter publishes 15 articles a month, one every other day. Each targets one search from the list, so every article answers a question buyers and sellers are already asking.
An example. Add your website and RankFast plans the month from your own site, services and competitors.
What these visits cost as ads.
Advertisers pay about $6.26 a click on these 15 searches. Pick how many visitors a month the articles bring:
The same visitors from Google Ads
$6,260 a month
RankFast Starter is $59 a month for the 15 articles.
No tool can promise rankings. This is what the traffic is worth at today's ad prices, not a forecast of what you will get.
When to publish.
Searches for some topics rise in the same month every year. Publish a month or two before, so the article is in Google when buyers and sellers start looking.
- January
- First time home buyer programs.
- March
- FSBO, earnest money, capital gains tax on home sale and closing costs.
- August
- Pre approval.
How it works for an agent.
- Add your website
- RankFast reads your site, the areas you work and the agents and brokerages you compete with, then finds the searches buyers and sellers make.
- Review the month
- The searches become a content calendar. Move, swap or drop any topic before it is written.
- Read before it goes live
- Each article is researched and written with sources linked. Taxes, fees and programs vary by state, so you can add local figures or hold an article back.
- Published on schedule
- Articles go out to WordPress, Webflow, Framer, Shopify, Wix or a webhook, with images, FAQ and structured data.
Questions about SEO for real estate agents.
Can't find what you're looking for? Contact our support team
Not for listings: Zillow, Realtor.com and the other portals hold those searches. It works for the questions around a move, such as affordability, home value, closing costs and taxes, which the portals answer thinly. New articles usually need a few weeks to appear in Google and a few months to bring steady visits.
No. Someone searching for an agent near them mostly sees the map results, which depend on your Google Business Profile and your reviews. Articles cover the months before a move, when people are still reading, and they give AI assistants pages from your site to cite.
RankFast reads current sources before it writes and links each figure to where it came from. Rules, taxes and buyer programs differ by state and change often, so read each article before it goes out: every one can be edited or held back.
$59 a month for 15 articles or $99 for 30, per website, with a one-day free trial. That covers keyword research, writing, images and publishing. It does not cover listings, your Google Business Profile, reviews or ads.